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Poster for Comercial
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Released
2010 · FILM

Comercial

Directed by
Runtime
110 min
Language
PT
Documentary

Synopsis

The documentary “Comercial” brings a portrait of Brazilian advertising, from the perspective of the production of advertising films, told through the eyes of scene directors, creatives and clients; from those who lived the golden age of advertising in Brazil, to the professionals of the new generation; talking about the challenges, changes, the future of advertising films in Brazil and new language trends.

Credits

Director of Photography
Director

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How many hands made this film

The scale of the collaboration

Principal cast & crew: 2

These are the principals we have on file — the full crew ran to the hundreds. Every film this size was made by far more hands than any credits list ever names.

Why a floor?

This is a minimum, not a total. We only count the credits we’ve captured so far, and coverage is uneven — a blockbuster might show a few hundred names while another of the same size shows a couple dozen. The real crews all ran into the thousands. The number here only grows as full credits are enriched — so we frame it as a floor, never a headcount.

Craft leads on file

Shot by Fabio Porcelli

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