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Released
2011 · FILM

Steve Jobs: Billion Dollar Hippy

Evan Davis decodes the formula that took Apple from suburban Californian garage to global supremacy, telling the story of Steve Jobs's rise, fall and triumphant rise again.

Runtime
49 min
Documentary

Synopsis

Apple is widely regarded as a brand that embodies modern consumerism and generates strong public enthusiasm, having grown into one of the largest corporations in the world through innovative products that reflect contemporary desires. Its leader, Steve Jobs, was a college dropout known for his ambitious vision, perfectionist tendencies, and occasional outbursts of temper. A complex figure, Jobs combined a countercultural California sensibility with a talent for generating excitement, alongside significant contributions to computer technology. Accounts from insiders, including Apple co-founder Steve Wozniak, the chairman who removed Jobs from the company he co-founded, and Jobs' chief software executive, reveal the remarkable journey of Apple's rise, decline, and resurgence under Jobs' leadership. With insights from Stephen Fry, world wide web inventor Sir Tim Berners-Lee, and branding expert Rita Clifton, Evan Davis explores the strategy that propelled Apple from a suburban garage to global dominance.

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How many hands made this film

The scale of the collaboration

Principal cast & crew: 13

These are the principals we have on file — the full crew ran to the hundreds. Every film this size was made by far more hands than any credits list ever names.

Why a floor?

This is a minimum, not a total. We only count the credits we’ve captured so far, and coverage is uneven — a blockbuster might show a few hundred names while another of the same size shows a couple dozen. The real crews all ran into the thousands. The number here only grows as full credits are enriched — so we frame it as a floor, never a headcount.

Craft leads on file

Edited by Mark Easton

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