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Released
2010 · FILM

Toyland

Directed by
Runtime
68 min
BiographyDocumentaryFamily

Synopsis

Toyland takes you inside the high stakes world of the 23 billion dollar toy industry, where fun and fortune awaits those who know how to get inside the mind of a child. Meet the people behind the biggest playthings in history as we follow the ups and downs of game designer, Tim Walsh as he tries to takes his own invention to market. From paper to prototype, we follow Walsh along his winding road to Toy Fair, the largest trade show for toys in the western hemisphere, with frustrating pitches to Hasbro, Spin Master, and others along the way. Will his toy light up the imagination of kids everywhere or never see the light of day?

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How many hands made this film

The scale of the collaboration

Principal cast & crew: 13

These are the principals we have on file — the full crew ran to the hundreds. Every film this size was made by far more hands than any credits list ever names.

Why a floor?

This is a minimum, not a total. We only count the credits we’ve captured so far, and coverage is uneven — a blockbuster might show a few hundred names while another of the same size shows a couple dozen. The real crews all ran into the thousands. The number here only grows as full credits are enriched — so we frame it as a floor, never a headcount.

Craft leads on file

Edited by Ken SonsShot by Steve Kistler

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