Mel Robbins and Ludacris Among UTA's Cannes Lions Activations
Originally published Jun 10, 2026
By Cynthia Littleton · Variety
AI-generated summary based on Variety · Aggregated by Filmarian · Human-reviewed and approved on Jul 3, 2026
Key points
- UTA has announced a diverse lineup of stars, clients, brands, and creators for its Cannes Lions activations.
- The agency is expanding its presence with the return of the UTA Beach facility and the introduction of a VIP Creator Lounge and podcast studio.
- High-profile names such as Mel Robbins, Ludacris, Paris Hilton, and Priyanka Chopra Jonas will headline key discussions.
UTA has announced a diverse lineup of stars, clients, brands, and creators for its Cannes Lions activations. The agency is expanding its presence with the return of the UTA Beach facility and the introduction of a VIP Creator Lounge and podcast studio. High-profile names such as Mel Robbins, Ludacris, Paris Hilton, and Priyanka Chopra Jonas will headline key discussions. These activations are part of UTA's broader efforts to engage with the festival's audience and showcase its roster of talent. The event will feature a range of activities designed to highlight the agency's influence in the entertainment and advertising industries.
Read the original story: Variety — by Cynthia Littleton