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Released
2008 · FILM

Be Kind Rewind

When an accidental magnetic mishap wipes out every tape at a beloved video store, a hapless clerk and his conspiracy‑theorist friend race to hand‑craft homemade versions of the lost films before their loyal customers drift away.

“You name it, we shoot it.”

Directed by
Michel Gondry, Catherine Bloch
Written by
Michel Gondry
Rated
MPA · PG-13
Runtime
102 min
Comedy

Synopsis

A man accidentally magnetizes his brain, which causes him to destroy every tape in his friend's video store. To make up for the loss and satisfy the store's most loyal customer—an elderly woman showing signs of dementia—the two men decide to recreate the lost films.

Credits

Actors
Editor
Production Designer
Director of Photography
Writers
Directors

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How many hands made this film

The scale of the collaboration

A crew of 248+ credited

Why a floor?

This is a minimum, not a total. We only count the credits we’ve captured so far, and coverage is uneven — a blockbuster might show a few hundred names while another of the same size shows a couple dozen. The real crews all ran into the thousands. The number here only grows as full credits are enriched — so we frame it as a floor, never a headcount.

Craft leads on file

Edited by Jeff BuchananShot by Ellen KurasScored by Jean Michel BernardDesigned by Dan LeighSound by Paul HsuCostumes by Rahel AfileyStunts by Stephen A PopeVFX by Pierre Buffin

Box Office

2008 · Box office

⚖️ Fell short of break-even — grossed 1.5× its budget

Why 2.5×?

Cinemas keep roughly half of every ticket sold, and a wide release’s marketing often costs about as much again as the film — so a movie needs to gross around 2.5× its production budget just to break even theatrically. It’s a rule of thumb, not the studio’s ledger (home video and streaming come later).

Worldwide gross

$30.6M

Budget$20.0M
Worldwide gross$30.6M
break-even (2.5×)

US & Canada: $11.2M — 37% of worldwide · International: $19.4M (63%)

Opening weekend: $4.1M — 37% of its US run. Front-loaded — most of its money arrived opening weekend.

Opening week (7-day): $5.0M — 45% of its US & Canada run.

Peak 808 theaters

Also known as

  • (English)Be Kind Rewind
  • Abgedrehtde
  • Soyez sympas rembobinezen
  • Soyez sympas, rembobinezfr
  • (French)Vidéo sur demande
Release dates around the world4 countries · show
  • United StatesJan 20, 2008
  • GermanyFeb 16, 2008
  • CanadaFeb 22, 2008
  • United KingdomFeb 22, 2008

Companies

ProductionNew Line Cinema, Partizan Films, Partizan

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